01 — Project details
I’ve had the pleasure of developing brand guidelines for a new luxury skincare company founded by a husband and wife duo. This included establishing the brand voice and tone and creating copy samples for social media, packaging, email marketing, and more.
02 — Creative process
The client wanted to ensure their mission to create accessible luxury skincare and their commitment to ingredient transparency were at the forefront of their brand messaging. Through branding exercises, we established a brand voice and tone that both captures their unique product story and positions the company as a leader in the clean skincare industry,
CAPTION
Alexandra Domont was created to make luxury skincare approachable. No hard-to-pronounce ingredients. No inflated price tags. Just clean, indulgent skincare that delivers results.
CAPTION
